Our Theory of Change
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Our Theory of Change *
Making Climate Accountability the New Standard in Politics
Political campaigns leave a carbon footprint—through travel, events, digital advertising, mailers, and daily operations. Until now, those emissions have gone largely unmeasured and unaddressed.
Net Zero Campaign exists to change that.
We help political campaigns measure their carbon emissions, neutralize them through verified carbon credits, and clearly signal their climate responsibility to voters.
What We Do
1. Measure Campaign Emissions
We conduct carbon accounting specifically designed for political campaigns, capturing emissions from travel, events, digital operations, staffing, and outreach.
2. Neutralize the Footprint
We facilitate the purchase and retirement of high-quality carbon offset credits—prioritizing projects that support the U.S. green economy and deliver real, measurable climate benefits.
3. Certify Carbon Neutral Campaigns
Campaigns that achieve net-zero emissions earn access to the Net Zero Campaign credential, a clear and credible signal that they take climate responsibility seriously.
4. Voter Communication
We enable campaigns to clearly communicate their carbon-neutral status to voters and to tell a memorable story of its economic and environmental impact.
Why This Approach Works
Climate change is one of the defining issues of our time—but voters often lack trustworthy ways to identify candidates who back up their climate commitments with action.
Net Zero Campaign bridges that gap by:
Bringing transparency and accountability to campaign emissions
Channeling capital into climate solutions through carbon markets
Giving voters a credible signal of climate leadership
Net Zero Campaign creates impact in two ways:
🌱 Immediate Climate Impact
Campaign emissions are measured and neutralized, and capital flows directly to verified climate solutions.
🗳️ Long-Term Political Impact
Climate accountability becomes a competitive advantage—helping climate-aligned candidates earn trust, win elections, and shape future policy.
The Result
Cleaner campaigns
Stronger climate markets
Clearer signals for voters
More climate-forward leaders in office
Climate responsibility shouldn’t stop at policy promises.
Net Zero Campaign makes it part of the campaign itself.
Contact us
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